Creative direction
Brian Lanier
Brian Lanier
Art direction, design and illustration
Piper Weaver
Piper Weaver
Content strategy and copywriting
Ben Whitman
Ben Whitman
EDU Connect: Identity System
Ongoing education is an essential part of tech culture. EDU Connect offers multiple internal learning courses across DEI, product systems, design and development org-wide. This program was developed internally to connect teams and bring visibility across disciplines. This was a brand architecture challenge that required a deep creative development process to build a cohesive system.